We know an impending water crisis isn’t exactly easy on the nerves, but there are a lot of reasons to stay optimistic. One is that major brands are mobilizing on water conservation, like Finish—whose dishwashing products and initiatives are helping us save water every day. Their #SkipThe Rinse campaign, for example, shows us how to conserve in unexpected ways. We can save gallons of H2O just by ditching the rinse before loading dishes in the dishwasher and relying on Finish Quantum Detergent instead. And that’s not all we can do. It turns out there are a lot of surprising ways we can save water, starting today. And with these tips, you’ll optimize your own time and energy while you’re at it. With sustainability, everyone wins. Devon’s first book, Earth Women, is coming soon. To learn more, join the mailing list, and receive updates, head to www.devonbarrowwriting.com.